Making the Most of Personalized Promotional Items:

• A corporate gift pen is perfect for rewarding your loyal customer or    employee.

•  Logo promotional pens range from a few cents each to $10.00+, depending on your designs, the number you order, and the quality of the pens.

• Remember that – just as with purchasing other printed promo items – you’ll usually pay less for the single-color promotional pens with a simple line of text or logo, than you will for the 4-color cutting-edge (or is that writing edge?) imprinted pens with all the gimmicky doodads.

Mix up your promotional pen selection, but keep the logo consistent – and soon everyone will recognize it on sight.

By LaRita M. Heet