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Trend Alert: Holiday Hats
Holiday HatBefore you have yourself a merry little Christmas, consider spreading the holiday cheer with a few gifts for your clients, or even some favorite elves of the company. And what makes a better gift than a nice holiday hat? Jeff Jacobson, vice president of Jacobson Hat Co. Inc., says the traditional Santa hat is good, but there are plenty of other unique styles that can get recipients just as excited for the season.

"Our Santa hat does extremely well each season because I think end-users are interested in the style that's been around for decades," Jacobson says. "But we offer other styles such as antlers, hats with elf ears and even Santa hats with a beard and mustache attached that interests customers."

Although Christmas comes but once a year, don't think your customers are only interested in holiday hats in December. Jacobson notes that his company sees sales increase in that niche at the beginning of fall and even with Christmas in July promotional events.

"Holiday hats are versatile items and that's why I think they are intriguing to end-users," Jacobson says. "With a traditional Santa hat, you can even wear it on the top of your head or pin it upside down on your fireplace for an instant stocking. For an even better gift idea, fill the inside of the hat with treats and office supplies. Your employees will appreciate the extra effort."

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