Picking the Perfect Advertising Pen
Guide to Promotional Pens
|Personalized pens offer the small business owner a high return on investment: these custom pens cost only pennies each and can remain on your customers’/clients’ desks for weeks, months, and even years – serving as a subtle (dare we say subliminal) advertisement for your company. |
The top three things to know about promotional pens:
1) Personalized Pens are a tangible – and semi-permanent – way to remind customers of your company, while attracting new customers who see the pens.
2) Advertising pens give you a lot of punch for a little money.
3) Engraved pens – which can double as advertising pens – make dual-purpose gifts – they’re the perfect business gift to either employees or customers – yet they’re still subtle reminders of you, the one who gave them such a high-quality, lasting gift.
Action Steps The best contacts and resources to help you get it done
Consider the many styles/types of promotional pens before making your choiceDepending on your needs, your budget, your customers and clients, and how/when you will give out these pens, you may want to choose more than one style to address specific needs.
Company logo pensCompany logo pens can often give you “more bang for the buck” – considering how cheap they are (especially compared to other forms of advertising) – and they’re likely to remain in the customers’ mind much longer than those flashing banner ads your competition uses on various websites.
Choosing the corporate gift penFor your loyal clients or employees, choose from among the higher-quality pens – such as engraved pens to demonstrate their value to you.
Choosing the corporate gift pen
For your loyal clients or employees, choose from among the higher-quality pens – such as engraved pens to demonstrate their value to you.
Buy lower-cost promotional pens in bulkFor company logo pens, purchase the less expensive ones – in bulk – for your check-out counters, membership desks, and other places from where the pens seem to “walk away” frequently. Most Web sites offer volume discounts, too – so take advantage!
Get custom Promotional Pens to make a big impression
A great way to catch potential customers’ eyes is through custom pens that reflect your company logo. Pens like this include those shaped to look like syringes (for the medical office), bones, robots, and so much more!
Promotional Items from LogoSurfing.com